What Is Your Housing and Registration System?

Derse

Derse’s Housing & Registration system is powerful, intuitive and customizable to your face-to-face marketing program. We manage all the moving parts that a software would. The difference is, we streamline overhead costs so you can benefit from flexible pricing

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  • CVENT
  • Event Management
  • Event Planning Software
  • events
  • EventsAir

  /  December 11, 2017

Determining if an Event is Worth Your Investment

Derse

Whether you’ve been invited to participate in an established event or are interested in hosting your own, before you jump on the train, it’s important to look at what your potential ROI will be and if it’s worth your brand’s time and money.

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  • brand reach
  • events
  • lead capture
  • Lead Management

  /  December 7, 2017

Home Court Advantage: Samsung Hosts Finovate at Experience Center

Derse

Samsung Finovate 2017

As an event marketer, you’re constantly on the move, scoping and scouting out the top destinations to host your events. But sometimes, the answer is right under your nose. This was the case for our client, Samsung. Find out how Derse managed Samsung’s Customer Appreciation Event at their very own Experience Center, Samsung 837.

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  • Customer Appreciation Event
  • events
  • Experience Center
  • Finovate
  • Samsung
  • Samsung 837

  /  December 6, 2017

4 Ways Social Media Can Extend Your Event Reach

Derse

Social media platforms can help brands make lasting consumer connections long after an event is over. Here are tips to take advantage of social media to increase brand reach.

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  • brand reach
  • consumer connection
  • Customer experience
  • events
  • social media

  /  November 29, 2017

The Value Publishers See in Experiential Marketing

Derse

A recent Digiday article delves into why publishers like The New York Times are investing in the power of experiences. The publishing industry was forced to adapt to the advent of the internet. It only makes sense that, looking ahead to the future, publishers are investing in the next avenue of connecting with audiences: experiential marketing.

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  • Environments
  • events
  • exhibits
  • purposeful creative

  /  November 17, 2017

How to Use Immersive Marketing to Connect With Generation Z

Derse

Discover how to attract Generation Z consumers and see how brands can capitalize on the younger generation’s need for memorable experiences by using experiential marketing to create authentic, lasting connections.

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  • events
  • experiential marketing
  • Face-to-face
  • strategy

  /  November 16, 2017

Measuring Experiential Marketing ROI

Derse

We understand the power interactions can have on consumers, how they make connections, and how we gain information on customer needs. Here’s how you can gauge the ROI of your experiential marketing.

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  • experiential marketing
  • Face-to-face
  • strategy

  /  November 13, 2017

The Essential Checklist for CES First-Timers

Derse

Attending CES for the first time can be a bit overwhelming, with more than 4,000 exhibitors under one roof. We’ve outlined six not-to-miss highlights and tips to make the most of your CES experience.

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  • CES
  • events
  • Face-to-Face Marketing

  /  November 10, 2017

Make Connections That Matter With Experiential Marketing

Derse

In an era packed with an overwhelming amount of content and an avalanche of stimuli, how do we really connect with customers? Here are some secrets we rely on.

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  • Customer experience
  • Customer Perception
  • experiential marketing

  /  November 2, 2017

Event Marketer Names Derse on 2017 Fab 50 List

Derse

The Fab 50 is the only editorial listing of the top exhibitors and fabricators serving the event and trade show industry across North America. We’re proud to be on the list once again.

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  • awards
  • exhibits
  • Fab 50
  • Fabrication

  /  September 5, 2017