The Perfect Pizza – And the Ingredients That Make It Memorable

Derse

Derse deliver’s mouth-watering insight on creating experiences so memorable that your audience, attendees, and customers feel compelled to share. After all, nothing brings people together like a perfect pizza!

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  • Customer experience
  • events
  • exhibits
  • experience
  • experiential
  • experiential marketing
  • purposeful creative
  • strategy

  /  May 30, 2019

Dometic’s Journey to Best-in-Show

Derse

Dometic was searching for a way to disrupt the ordinary while still providing a memorable experience. With some help from Derse’s thought leaders and exhibit designers, Dometic’s presence at RVX 2019 went beyond the traditional approach and nabbed the title, Best-in-Show.

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  • Exhibit
  • experiential marketing
  • Face-to-face
  • Marketing environment
  • selling environment
  • trade show

  /  May 20, 2019

Strategic Summits – Worth the Climb

Derse

Strategic summits can help target initiatives that matter the most to your face-to-face program by evaluating your past performance, setting new KPIs, and ensuring your program can be measured.

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  • client strategic services
  • exhibits
  • strategy

  /  May 20, 2019

Monumental Collaboration Leads to Monumental Recognition

Derse

Carrier, a leading global provider of innovative HVAC, received ABPM’s award for World Class in Center Design and a special Innovation Award for sustainability.

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  • briefing center
  • briefing program
  • Marketing environment
  • selling environment

  /  April 23, 2019

Monumental Collaboration Meets Monumental Results

Derse

2019 marks a decade of attendance for Derse and as a Platinum Sponsor, we’re excited to host the 2019 newcomer’s reception, where we have the opportunity to welcome and orient the newest members to the association.

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  • ABPM
  • briefing association
  • briefing center
  • briefing program
  • conference
  • Environments
  • experiences
  • program manager
  • Spring Conference
  • Washington DC

  /  March 21, 2019

A Reflection on EXHIBITORLIVE 2019

Derse

2019 marks the 21st year Derse has hosted a trade show experience at EXHIBITORLIVE, the professional development conference for trade show and corporate event marketing. Each year we attend, our goal is to meet prospective and existing customers, listen to their trade show program needs and pain points, and educate them on our strategic, tactical, and creative solutions.

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  • Environments
  • events
  • EXHIBITORLIVE
  • exhibits
  • trade show program
  • wanderlust
  • warriors

  /  March 21, 2019

Tipping the Scales – Why Portfolio Planning is Important at Any Level

Derse

Derse’s Portfolio Planning team supports you in making informed decisions across all aspects of your face-to-face program. Whether you need one or all of your trade shows evaluated, we have the tools to assess your program regardless of scope and scale.

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  • client strategic services
  • Portfolio Planning
  • ROI
  • trade show program
  • trade show program tool

  /  March 21, 2019

Do You Have a Handle on Your Social Media?

Derse

Not all social channels can accomplish the same goals, reach the same audience, or drive the same content. When talking pre-show, at-show, and post-show social support, it should be a best practice to consider the different social platforms available.

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  • blogging
  • Environments
  • events
  • exhibits
  • Lead Generation
  • social
  • social media
  • social media apps
  • social media marketing
  • social media strategy
  • what is social media

  /  February 22, 2019

Taghleef… A Tale of Funding Improvement

Derse

In 2017, Taghleef, a leading supplier of specialty and high-performance films for packaging, labels, industrial, and graphic art applications, connected with Derse at ExhibitorLIVE, the professional development conference for trade show and corporate event marketing. What started as a casual conversation gradually turned into a successful partnership.

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  • budget
  • cost savings
  • Exhibit
  • Funding improvement
  • refresh
  • rental solution

  /  February 21, 2019

Derse’s Favorite Impression – The Lasting One!

Derse

Don’t miss out on a story-filled session celebrating the emotional power of impression. Russ Fowler, VP Marketing Environments, and Pete Riddell, Executive Creative Director, examine the role (and quantifiable value) emotion plays in the customer experience.

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  • Customer experience
  • emotion
  • Environments
  • events
  • Exhibit
  • EXHIBITORLIVE
  • EXHIBITORLIVE 2019
  • Impression
  • Lasting
  • Pete Riddell
  • purposeful creative
  • Russ Fowler

  /  February 14, 2019