Derse Announces New Chief Executive Officer

Derse

Brett Haney steps into role as Derse CEO and announces plans to select new company president in 2019.

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  • Bill Haney
  • Brett Haney
  • CEO
  • Chief Executive Officer
  • Face-to-Face Marketing
  • industry
  • president

  /  January 31, 2019

Meet Derse’s Own Mixologist, of Mixed Reality that is, Adam Carnes!

Derse

Don’t miss out on the opportunity to learn how trade show experiences that mix virtual and augmented reality can result in captivating and memorable engagement.

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  • Adam Carnes
  • augmented
  • brand
  • engagement
  • EXHIBITORLIVE
  • experience design
  • memorable
  • Mixed Reality
  • trade show
  • virtual

  /  January 30, 2019

Where is Your Trade Show Program Headed in 2019?

Derse

If you have the desire to take your program to new places this year, Derse can help. We’ll inspire you with stories about how we’ve helped our clients reach new places, and how we can help your program too – no matter where you are on your journey.

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  • 2019
  • Exhibit
  • EXHIBITORLIVE
  • program
  • register
  • trade show

  /  January 7, 2019

Expand Your Trade Show Knowledge with Derse at EXHIBITORLIVE 2019!

Derse

EXHIBITORLIVE combines the smartest trade show planners and experts in face-to-face marketing. You’ll find the most comprehensive educational curriculum from social media to interactive engagement and we’re proud to have Derse representatives on the educational lineup.

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  • Education
  • EXHIBITORLIVE
  • Face-to-Face Marketing
  • Sessions
  • trade show

  /  December 20, 2018

Engaged Exhibit Staff = Engaged Attendees

Derse

Trade shows are the place to be your best. They require months of strategic planning and a competent team to help get results. But too often exhibit staff overlook the main purpose for being at a trade show – to meet people and make business connections.

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  • Derse
  • engagement
  • Etiquette
  • Exhibit
  • Face-to-Face Marketing
  • ROI
  • strategy
  • trade show
  • trade shows

  /  November 30, 2018

Derse Makes Wisconsin 75!

Derse

In celebration of the 2018 Wisconsin 75 a recognition breakfast was held at Northwestern Mutual. John Schlifske, Northwestern Mutual CEO, delivered a powerful keynote on the importance of linking technology and talent investments to drive innovation in Milwaukee.

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October 26, 2018

Exhibits, Events, and… What?

Derse

We’re in the business of exhibits, events, and environments but we often get asked, “what do you mean by environment?” Learn more about the different types of Marketing Environments Derse brings to life and read on for our three best practices when creating a strong Marketing Environment.

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  • CommScope
  • Customer experience
  • Environments
  • Executive Briefing Center
  • experience
  • Experience & Innovation Centers
  • lobby
  • UTC
  • Verizon

  /  October 16, 2018

The Association of Briefing Program Managers comes to Milwaukee

Derse

An Executive Briefing is a highly customized and customer-centric dialogue. It usually takes place between decision makers from your highest potential clients or accounts and subject matter experts from your company. The conversation is meant to build a deeper understanding of your customers’ business and needs.

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  • briefing center
  • briefing program
  • Marketing environment
  • strategy

  /  October 16, 2018

Brand Connections by Design – SentinelOne at RSAC 2018

Derse

SentinelOne

Deemed, “One of the coolest security startups of 2014,” SentinelOne headed into RSAC Conference (RSAC) 2018 knowing they needed to stand out among an entire show floor of competitors. RSAC, one of the largest trade shows in the cybersecurity industry, brings together more than 50,000 attendees looking to stay ahead of cyber security threats and catch the latest trends and solutions for a more secure tomorrow.

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  • Connections
  • cyber security
  • design
  • exhibits
  • Purposeful
  • RSAC
  • trade show

  /  October 16, 2018

Combining Strategy with Tactical Agility to Drive Event Success

Derse

Face-to-face marketing enables brands to communicate with people in the exact language they prefer.

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  • canopy
  • custom-built
  • details
  • engagement
  • Fairbanks Morse
  • global launch
  • graphics
  • looping video
  • nurture marketing
  • POWER-GEN
  • Trident OP
  • whiteboard

  /  September 20, 2018