Engaged Exhibit Staff = Engaged Attendees

Derse

Trade shows are the place to be your best. They require months of strategic planning and a competent team to help get results. But too often exhibit staff overlook the main purpose for being at a trade show – to meet people and make business connections.

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  • Derse
  • engagement
  • Etiquette
  • Exhibit
  • Face-to-Face Marketing
  • ROI
  • strategy
  • trade show
  • trade shows

  /  November 30, 2018

Is it raining vendors during your RFP season?

Derse

Issuing an effective RFP is a time intensive undertaking that requires planning and experience which = time, lots of time. Effective and efficient communication when choosing the right partner for your trade show and event needs can help save you time.

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  • b2b marketing
  • event strategy
  • Exhibit marketing agency
  • ROI
  • trade show

  /  August 10, 2018

Be Sure You’re Getting the Smartest Spend with Your RFP

Derse

Don’t fall for hidden costs, make sure you’re comparing “apples to apples.”

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  • b2b marketing
  • event strategy
  • Exhibit marketing agency
  • ROI
  • trade show

  /  August 3, 2018

Are You Being S.M.A.R.T. With Your RFP Objectives?

Derse

We often see companies omit elements of smart objectives but we recommend always be S.M.A.R.T when it comes to defining your program objectives.

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July 30, 2018

The 5 Essential Components of an Effective RFP

Derse

French philosopher Voltaire once wrote, “Judge a man by his questions rather than by his answers.” Turns out that when it comes to writing requests for proposals, truer words were never spoken. Real dollars are on the line when searching for the right trade show and events partner. Before selecting your partner be sure to ask the right questions in your RFP.

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  • Derse
  • Environments
  • events
  • Exhibit
  • experiential marketing
  • RFP
  • strategy

  /  June 8, 2018

A Word with the Experts

Derse

At Derse, we are passionate about the RFP process and take the time and effort to provide a comprehensive solution that helps the client make an informed decision. Our dedicated RFP team takes each RFP in stride, responding to the best of their abilities, and ultimately showcasing why Derse is a strong partner.

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  • exhibits
  • expert
  • F2F
  • Face-to-face
  • Face-to-Face Marketing
  • industry
  • partner
  • process
  • proposal
  • RFP
  • strategy
  • trade shows
  • vendor

  /  June 1, 2018

Best of Both Worlds: Bringing Human Connection to Another Dimension

Derse

Ever hear of the Flintstones? What about the Jetsons? Fun fact, the Flintstones and the Jetsons were made by the same producer. That’s right, she told the story of human connection from the stone age to space ships. Who would have thought decade old cartoons could be relevant to face-to-face marketing? Just as Fred’s prehistoric ride morphed into George’s flying space ship, the world of mixed reality has slowly begun to creep into the way we consume content and engage with others.

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  • AR
  • augmented reality
  • Customer experience
  • Derse
  • exhibits
  • F2F
  • Face-to-face
  • Face-to-Face Marketing
  • Mixed Reality
  • MR
  • purposeful creative
  • Technology
  • trade show
  • trade shows
  • Virtual reality
  • VR

  /  May 3, 2018

The Value of The Fully Connected Customer: Part Two

Derse

What if emotional motivators inspired your event strategy? In part two of our series, we’ll discuss investing in emotional touchpoints to drive connections.

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  • Customer experience
  • Derse
  • Environments
  • events
  • Exhibit
  • experiential
  • experiential marketing
  • F2F
  • Face-to-face
  • Face-to-Face Marketing
  • industry
  • purposeful creative
  • trade show
  • trade shows

  /  April 13, 2018

The Value of The Fully Connected Customer: Part One

Derse

What if emotional motivators inspired your event strategy? We discuss the value of connecting with customers on an emotional level.

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  • Customer experience
  • Derse
  • Environments
  • events
  • Exhibit
  • experiential
  • experiential marketing
  • F2F
  • Face-to-face
  • Face-to-Face Marketing
  • industry
  • purposeful creative
  • trade show
  • trade shows

  /  April 9, 2018

EXHIBITORLIVE 2018 – Winning in Sin City

Derse

We leveled with our attendees at EXHIBITORLIVE and showed how face-to-face marketing solutions can help clients reach higher ground, make lives easier, and elevate brand experience.

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  • awards
  • Exhibit
  • Exhibit design
  • EXHIBITOR
  • EXHIBITORLIVE
  • exhibits
  • experience
  • experiential
  • experiential marketing
  • Face-to-face
  • Face-to-Face Marketing
  • industry
  • purposeful creative
  • trade show
  • trade shows

  /  March 30, 2018