Dometic’s Journey to Best-in-Show

Derse

Dometic was searching for a way to disrupt the ordinary while still providing a memorable experience. With some help from Derse’s thought leaders and exhibit designers, Dometic’s presence at RVX 2019 went beyond the traditional approach and nabbed the title, Best-in-Show.

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  • Exhibit
  • experiential marketing
  • Face-to-face
  • Marketing environment
  • selling environment
  • trade show

  /  May 20, 2019

Strategic Summits – Worth the Climb

Derse

Strategic summits can help target initiatives that matter the most to your face-to-face program by evaluating your past performance, setting new KPIs, and ensuring your program can be measured.

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  • client strategic services
  • exhibits
  • strategy

  /  May 20, 2019

A Reflection on EXHIBITORLIVE 2019

Derse

2019 marks the 21st year Derse has hosted a trade show experience at EXHIBITORLIVE, the professional development conference for trade show and corporate event marketing. Each year we attend, our goal is to meet prospective and existing customers, listen to their trade show program needs and pain points, and educate them on our strategic, tactical, and creative solutions.

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  • Environments
  • events
  • EXHIBITORLIVE
  • exhibits
  • trade show program
  • wanderlust
  • warriors

  /  March 21, 2019

Tipping the Scales – Why Portfolio Planning is Important at Any Level

Derse

Derse’s Portfolio Planning team supports you in making informed decisions across all aspects of your face-to-face program. Whether you need one or all of your trade shows evaluated, we have the tools to assess your program regardless of scope and scale.

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  • client strategic services
  • Portfolio Planning
  • ROI
  • trade show program
  • trade show program tool

  /  March 21, 2019

Do You Have a Handle on Your Social Media?

Derse

Not all social channels can accomplish the same goals, reach the same audience, or drive the same content. When talking pre-show, at-show, and post-show social support, it should be a best practice to consider the different social platforms available.

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  • blogging
  • Environments
  • events
  • exhibits
  • Lead Generation
  • social
  • social media
  • social media apps
  • social media marketing
  • social media strategy
  • what is social media

  /  February 22, 2019

Taghleef… A Tale of Funding Improvement

Derse

In 2017, Taghleef, a leading supplier of specialty and high-performance films for packaging, labels, industrial, and graphic art applications, connected with Derse at ExhibitorLIVE, the professional development conference for trade show and corporate event marketing. What started as a casual conversation gradually turned into a successful partnership.

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  • budget
  • cost savings
  • Exhibit
  • Funding improvement
  • refresh
  • rental solution

  /  February 21, 2019

Derse’s Favorite Impression – The Lasting One!

Derse

Don’t miss out on a story-filled session celebrating the emotional power of impression. Russ Fowler, VP Marketing Environments, and Pete Riddell, Executive Creative Director, examine the role (and quantifiable value) emotion plays in the customer experience.

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  • Customer experience
  • emotion
  • Environments
  • events
  • Exhibit
  • EXHIBITORLIVE
  • EXHIBITORLIVE 2019
  • Impression
  • Lasting
  • Pete Riddell
  • purposeful creative
  • Russ Fowler

  /  February 14, 2019

Meet Derse’s Own Mixologist, of Mixed Reality that is, Adam Carnes!

Derse

Don’t miss out on the opportunity to learn how trade show experiences that mix virtual and augmented reality can result in captivating and memorable engagement.

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  • Adam Carnes
  • augmented
  • brand
  • engagement
  • EXHIBITORLIVE
  • experience design
  • memorable
  • Mixed Reality
  • trade show
  • virtual

  /  January 30, 2019

Where is Your Trade Show Program Headed in 2019?

Derse

If you have the desire to take your program to new places this year, Derse can help. We’ll inspire you with stories about how we’ve helped our clients reach new places, and how we can help your program too – no matter where you are on your journey.

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  • 2019
  • Exhibit
  • EXHIBITORLIVE
  • program
  • register
  • trade show

  /  January 7, 2019

Expand Your Trade Show Knowledge with Derse at EXHIBITORLIVE 2019!

Derse

EXHIBITORLIVE combines the smartest trade show planners and experts in face-to-face marketing. You’ll find the most comprehensive educational curriculum from social media to interactive engagement and we’re proud to have Derse representatives on the educational lineup.

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  • Education
  • EXHIBITORLIVE
  • Face-to-Face Marketing
  • Sessions
  • trade show

  /  December 20, 2018