Taghleef… A Tale of Funding Improvement

Derse

In 2017, Taghleef, a leading supplier of specialty and high-performance films for packaging, labels, industrial, and graphic art applications, connected with Derse at ExhibitorLIVE, the professional development conference for trade show and corporate event marketing. What started as a casual conversation gradually turned into a successful partnership.

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  • budget
  • cost savings
  • Exhibit
  • Funding improvement
  • refresh
  • rental solution

  /  February 21, 2019

Derse’s Favorite Impression – The Lasting One!

Derse

Don’t miss out on a story-filled session celebrating the emotional power of impression. Russ Fowler, VP Marketing Environments, and Pete Riddell, Executive Creative Director, examine the role (and quantifiable value) emotion plays in the customer experience.

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  • Customer experience
  • emotion
  • Environments
  • events
  • Exhibit
  • EXHIBITORLIVE
  • EXHIBITORLIVE 2019
  • Impression
  • Lasting
  • Pete Riddell
  • purposeful creative
  • Russ Fowler

  /  February 14, 2019

Meet Derse’s Own Mixologist, of Mixed Reality that is, Adam Carnes!

Derse

Don’t miss out on the opportunity to learn how trade show experiences that mix virtual and augmented reality can result in captivating and memorable engagement.

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  • Adam Carnes
  • augmented
  • brand
  • engagement
  • EXHIBITORLIVE
  • experience design
  • memorable
  • Mixed Reality
  • trade show
  • virtual

  /  January 30, 2019

Where is Your Trade Show Program Headed in 2019?

Derse

If you have the desire to take your program to new places this year, Derse can help. We’ll inspire you with stories about how we’ve helped our clients reach new places, and how we can help your program too – no matter where you are on your journey.

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  • 2019
  • Exhibit
  • EXHIBITORLIVE
  • program
  • register
  • trade show

  /  January 7, 2019

Expand Your Trade Show Knowledge with Derse at EXHIBITORLIVE 2019!

Derse

EXHIBITORLIVE combines the smartest trade show planners and experts in face-to-face marketing. You’ll find the most comprehensive educational curriculum from social media to interactive engagement and we’re proud to have Derse representatives on the educational lineup.

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  • Education
  • EXHIBITORLIVE
  • Face-to-Face Marketing
  • Sessions
  • trade show

  /  December 20, 2018

Engaged Exhibit Staff = Engaged Attendees

Derse

Trade shows are the place to be your best. They require months of strategic planning and a competent team to help get results. But too often exhibit staff overlook the main purpose for being at a trade show – to meet people and make business connections.

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  • Derse
  • engagement
  • Etiquette
  • Exhibit
  • Face-to-Face Marketing
  • ROI
  • strategy
  • trade show
  • trade shows

  /  November 30, 2018

Derse Makes Wisconsin 75!

Derse

In celebration of the 2018 Wisconsin 75 a recognition breakfast was held at Northwestern Mutual. John Schlifske, Northwestern Mutual CEO, delivered a powerful keynote on the importance of linking technology and talent investments to drive innovation in Milwaukee.

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October 26, 2018

Brand Connections by Design – SentinelOne at RSAC 2018

Derse

SentinelOne

Deemed, “One of the coolest security startups of 2014,” SentinelOne headed into RSAC Conference (RSAC) 2018 knowing they needed to stand out among an entire show floor of competitors. RSAC, one of the largest trade shows in the cybersecurity industry, brings together more than 50,000 attendees looking to stay ahead of cyber security threats and catch the latest trends and solutions for a more secure tomorrow.

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  • Connections
  • cyber security
  • design
  • exhibits
  • Purposeful
  • RSAC
  • trade show

  /  October 16, 2018

Combining Strategy with Tactical Agility to Drive Event Success

Derse

Face-to-face marketing enables brands to communicate with people in the exact language they prefer.

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  • canopy
  • custom-built
  • details
  • engagement
  • Fairbanks Morse
  • global launch
  • graphics
  • looping video
  • nurture marketing
  • POWER-GEN
  • Trident OP
  • whiteboard

  /  September 20, 2018

Is it raining vendors during your RFP season?

Derse

Issuing an effective RFP is a time intensive undertaking that requires planning and experience which = time, lots of time. Effective and efficient communication when choosing the right partner for your trade show and event needs can help save you time.

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  • b2b marketing
  • event strategy
  • Exhibit marketing agency
  • ROI
  • trade show

  /  August 10, 2018