Whitepapers

The Return to In-Person

Your guide to navigating trade shows & events in 2021 and beyond.

The Big Rethink

How to recalibrate your event and trade show strategies in this new era.

Goodbye 2020. Hello 2021.

A Guide to 2021 for Trade Show and Event Marketers

Your Trade Show and Event Plans Have Been Flipped Upside Down. Now What?

This eBook offers trade show and event marketers solutions on what to do while trade…

The Perfect Pizza and the Ingredients That Make it Memorable

Derse’s own, Pete R., deliver’s a mouth-watering piece on creating experiences so…

Monumental Collaboration Leads to Monumental Results

Our collaboration with Carrier led to more than a world headquarters. The building,…

2019 Trends: Take Your Face-to-Face Marketing Program to New Places

We asked several of Derse’s in-house experts what trends and concepts they feel will…

Five Essential Components of an Effective RFP

eBOOK: Tips and tactics to ensure your RFP receives the responses that fit your…

The Value of the Fully Connected Customer

Pete Riddell, Executive Creative Director, is a true “Wandmaster” at Derse. He…

How to Double Leads with Design

This case study details how Derse improved the look of Metrie's exhibit, lowered…

How to Write a Face-to-Face Marketing Plan

Face-to-face marketing is among the most significant budget line items for marketing…

Branded House vs. House of Brands

Four questions to ask if you’re considering consolidating multiple companies into one…