Experiential Marketing for Healthcare
Global expertise and full-service approach delivered by world class resources committed to cultivating a long-term partnership grounded in quality and trust.
Tailored Healthcare Solutions
Strategy-based roadmaps guide creative decision-making and storytelling to better connect with audiences through purposeful attendee journeys before, during, and after the conference.
Global Healthcare Services
Extensive experience representing brands of all sizes on the global stage with cohesive design, consistent campaign messaging, and relevant solutions tailored to your audience and overall goals.
Smarter Budgeting Tactics
Customized approach to individual show and program planning including cost of ownership assessment and budget optimization tactics to maximize your congress investment.
Vision and Strategy
- In-house global production and logistics
- Global programmatic convention strategy
- Medical, legal and regulatory expertise
- Agency partner collaboration
- Disease state education
- KOL engagement activations
- Programmatic strategy summits
- Sustainable practices
Audience Engagement
- HCP engagement mapping
- Experiential architecture
- Immersive experiences
- Emerging engagement technologies
- Live / virtual / hybrid engagement strategies
- PR / social media integration
- Product theater / symposiums
- Hospitality integration
Insights and Analytics
- Proprietary Derse iQ technology platform
- Competitive analysis
- Program performance metrics
- Portfolio planning
- Annual planning summits
- Audience insights
- Clinical trial recruiting
- Customer journey tracking and analysis
THE NUMBERS BEHIND OUR IMPACT
Healthcare accounts for 52% of revenue
77 years of experience
100+ new products brought to market
Activated brands in 60 countries
7 dedicated US and European production facilities
6,000 projects executed worldwide annually
INDUSTRY RECOGNITION
Exhibitor – FindIt Awards
#1 in Thought Leadership and #1 in Creativity & Key Differentiators
Event Marketer
Top 50 Fabricators
Deloitte Top 75 Award Winner
EDPA EDDIE Award
Best End-to-End Experience
EcoVadis Sustainability Certification Committed Partner
Experiential Designers & Producers Association (EDPA)
Healthcare Convention & Exhibitors Association (HCEA)
Sho-Link Labor & Event Services Board Member
The Exhibitor Advocate (TEA) Key Sponsor
Love working with the team. Attention to detail on (invoices, final floor plans, electrical layout), responsiveness and on time submission of invoices with back up for all supervision expenses. Thank you.
Senior Director, Global Meetings & Conventions
I wanted to reach out and THANK YOU again for your incredible work at DDW. You showed up and were able to deliver on a dime with short notice to put together an excellent faculty and team reception!! Everything turned out great and it was perfectly executed. You were amazing to work with, super responsive, beyond communicative, and proactive which I love in a partner. You also know your stuff when it comes to these events! Look forward to continuing our partnership and thank you again for your incredible work here!
Product Manager - Gastroenterology
Derse has been a long-standing partner who has delivered exceptional service and results with the support of an excellent account team. They manage a high-volume program and demonstrate continuous flexibility to the changing priorities of the business. We are very fortunate to have a such an outstanding partner supporting the account.
Sr. Manager, Meetings, Conventions & Training Operations