University of Nevada, Las Vegas

A sleek, powerful marketing environment that commemorates UNLV’s basketball dynasty.

Client

University of Nevada, Las Vegas

Solution

Project Brief

Universities are investing millions of dollars to attract recruits with the newest, state-of-the-art training centers. The University of Nevada, Las Vegas (UNLV) was caught up in the race, but their budget was not nearly in the same league as their competitors. 

CHALLENGE

UNLV had a budget to brand a portion of their facility, but weren’t sure how to stretch it out further. They had an existing lobby design that was functional, but didn’t tell the complete story of the passion behind Runnin’ Rebels Basketball. They turned to Derse to help them achieve their goals.

SOLUTION

Derse took a standard design and revived it with the Runnin’ Rebels scarlet and gray. The new installations across the lobby and on the court gave Mendenhall Center an edgier look and celebrated the school’s rich culture and history.

Derse’s design included:

  • Wall graphic treatments
  • Banners and signage
  • Dimensional letters
  • LED lighting and black metal 
  • Raised graphic bands
  • Murals and team photos
  • Honorary coach displays
  • Display of UNLV alumni in the NBA 

 

Today, UNLV has a sleek, powerful marketing environment that commemorates UNLV’s basketball dynasty.

And as their story evolves, Derse and UNLV continue to work hand-in-hand to update graphics, displays, and the overall impression of the space.

UNIVERSITY OF NEVADA, LAS VEGAS GALLERY

More images of UNLV's marketing environment.