Virtual events and virtual trade shows have completely changed the face-to-face marketing industry. If you’re looking for virtual event ideas, examples, tools, and best practices, look no further. Here, our event experts share their virtual exhibition thought leadership.
What is a hybrid event?
Taking a blended approach of your in-person and virtual strategies to create an overall richer…
Three keys to unlock leads at a virtual event or trade show
Virtual trade shows provide significant opportunities to generate leads and build relationships.
How to engage and captivate virtual event attendees
A four-part recipe to successfully surprise, delight, and engage virtual attendees at the same level…
Measuring the ROI of Virtual Events and Trade Shows
With some critical thinking, planning, and strategic alignment, you can successfully measure the ROI…
Virtual Product Demonstrations Will Be Crucial In 2021
Stand out with engaging product demonstrations at virtual conferences like KBIS & IBS.
How to Maximize Your Virtual Healthcare Conference Presence
In a world where one size fits one, healthcare marketers’ strategy for virtual success is critical.
Is Next Year’s Virtual CES A Good Fit For Your Marketing Program?
Why you may want to consider virtually exhibiting at the upcoming all-digital CES.
Mindful Virtual Event Measurement
Make the most of your virtual event investment by understanding what to measure, why it is…
Virtual Event Checklist: Ways to engage your audience before and after your virtual event.
Download our virtual event planning checklist to help you drive optimal attendance, engagement, and…
A Guide to Virtual Exhibits
Trade show canceled or going online? Get the most out of your trade show investment by going…
Step one for hosting a successful virtual event
Questions to ask when planning a virtual conference or event.