Virtual Product Demonstrations Will Be Crucial In 2021
Stand out with engaging product demonstrations at virtual conferences like KBIS & IBS.
How to Maximize Your Virtual Healthcare Conference Presence
In a world where one size fits one, healthcare marketers’ strategy for virtual success is critical.
Is Next Year’s Virtual CES A Good Fit For Your Marketing Program?
Why you may want to consider virtually exhibiting at the upcoming all-digital CES.
A glass-half-full approach. Four ways to positively integrate health and safety precautions into your event engagement strategies.
Planning for event safety at post-COVID-19 events and trade shows
Creating perfect harmony – trade shows and environments
Four ways to get started harmonizing your company’s trade shows and environments.
Step one for hosting a successful virtual event
Questions to ask when planning a virtual conference or event.
Getting started with a virtual exhibit, event, or conference
Virtual experiences allow you to stay connected with your audience.
Derse Recognized As Thought Leader By Exhibitor Media Group
Derse wins top category honors in Thought Leadership and Industry Participation
The Proof Behind The Impact Of Experiential Marketing
In a competitive marketplace where differentiation is hard to achieve, brands are turning to…
A Tale of Two Exhibit Experiences
Staff training can mean the difference between an effective and mediocre trade show experience.
Lessons from CES 2020 – What to Know Before You go to Any Show.
CES, the Consumer Technology Show, launched us into a new year of trade shows. We went, we saw, and…
Engage your customers with experiential marketing
Experiential marketing takes your company’s brand experience to the next level, helping you create…
Making Your Experience Matter at CES 2020
Take a pragmatic approach and make your experience matter when attending CES 2020.
Mondelez: A Story of Sweetly Snack-Tastic Success!
The Sweets and Snacks Expo is THE annual trade show highlighting some of the best sweets and snacks…
The Perfect Pizza and the Ingredients that Make it Memorable
There’s a universal language everyone speaks. Pizza. Sweet, spicy, or savory, there’s a pizza out…
Best of Both Worlds: Bringing Human Connection to Another Dimension
Virtual reality, mixed reality, and augmented reality technology is increasing in usage across trade…
Engaged Exhibit Staff = Engaged Attendees
Trade shows are the place to be your best. They require months of strategic planning and a competent…
5 Ways Architectural Design Can Make You Stand Out at CES
The world's largest gathering in the consumer electronics industry, the Consumer Electronics Show,…
The Value of the Fully Connected Customer: Part Two
What if emotional motivators inspired your event strategy? In part two of our series, we’ll discuss…
The Value of the Fully Connected Customer: Part One
What if emotional motivators inspired your event strategy? We discuss the value of connecting with…