Trade Show & Marketing Exhibits Blog

Understanding Exhibit Cost Drivers: Where the Money Goes

The customer-facing and behind-the-scenes costs that make up a trade show budget.

Join Derse's Featured Speaker At EXHIBITORLIVE 2022

If you’re looking for new ways to transform your trade show program – join a Derse expert as they explore how to…

How are you threading the needle with your face-to-face marketing program?

At EXHIBITORLIVE 2021 we’ll show you how we’re helping our customers thread the needle of trade show participation.

How to plan for your trade show during the pandemic

From booth design and spatial planning to on-time shipments, trade show and event planners are faced with new challenges…

Trade show schedule planning post COVID is a unique challenge. Here’s what to think about.

If your budget is tight, you’re looking to achieve better results, or you simply want to take advantage of the…

What is a hybrid event?

Taking a blended approach of your in-person and virtual strategies to create an overall richer experience for all.

What You Need to Know About the Return to In-Person Trade Shows

We’re unpacking the highlights from our webinar where we outline research and insights to help you plan and prepare for…

A glimpse into the future: Omnichannel marketing, B2B sales, and face-to-face marketing

Five observations that will influence trade show and event strategies as you incorporate a blended customer experience.

Three keys to unlock leads at a virtual event or trade show

Virtual trade shows provide significant opportunities to generate leads and build relationships.

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